In 1962, Bobby “Boris” Pickett and his songwriting partner Lenny Capizzi walked into every major record label in Los Angeles with a novelty song about monsters doing a dance. Every …
Finding Your Newsletter’s Authentic Voice
“My newsletter feels so stiff and corporate, but when I try to be casual it feels fake.” “I constantly second-guess my writing voice and end up sounding like everyone else.” …
Subject Line Psychology: Proven Techniques to Boost Your Newsletter Open Rates
“I pour my heart into these newsletters and only 22% of people even open them. It’s demoralizing.” This sentiment resonates with countless newsletter creators. You’ve spent hours crafting valuable content, …
How to Build a Newsletter Without Burning Out
“I started so enthusiastically but by week 6, I’m completely out of ideas and dreading each issue.” Sound familiar? You’re not alone. According to my recent research, content creation burnout …